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Whiskey-Tango
June 17, 2024
Tricks of the Trade • 2 min read
“Don’t stretch the logo” and other more important reasons you should rethink your brand guidelines.
Here at Contrast DesignWorks, when we meet with a new client the first thing we do is ask a lot …
May 8, 2024
Tricks of the Trade • 5 min read
How to get the most from your agency.
We understand your reality. You’re stuck with shrinking budgets, but bigger goals, and it’s enough to make you …
April 23, 2024
Tricks of the Trade • 5 min read
The secret to great agency work? The good, the bad, and the ugly.
Creative agencies love feedback. No, really. And it’s not just about singing our praises. We mean all client feedback. …
March 25, 2024
Tricks of the Trade • 5 min read
Best. Shoot. Ever.
When it comes to having enough fresh images and footage in your brand library, the struggle is real. There’s …
March 6, 2024
Content! • 5 min read
Everything you need to know about producing content (via animated GIFs).
I’ve been asked many times to explain my approach to content creation. I usually say I’ll do it, …
February 7, 2024
Agency Life • 5 min read
Stooge Stories: What’s next? Agency space planning in a post-COVID world.
Eight years ago, when we started Contrast DesignWorks, the playbook was pretty straightforward: if you wanted to be considered a “…
November 30, 2023
Agency Life • 5.5 min read
Travel diary: Lessons from my solo travel experience in Portugal
October 6: Err on the side of over-preparation (and don’t drink port on an empty stomach). Today I showed up …
October 3, 2023
Tricks of the Trade • 4 min read
How to make sure everyone can read your corporate reports
Anyone who has ever released a corporate report knows the work that goes into it. Countless hours and resources compiling …
February 16, 2023
Tricks of the Trade • 3 min read
Say this, not that!
You hold the elevator. You tip well. You call your mom regularly. You’re a good person! The last thing …
December 21, 2022
Agency Life • 4 min read
Tales from our brand evolution: How a brand builds culture
One of the top concerns of today’s leaders is employee engagement. In fact, we’ve worked on a variety …
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